人物百度百科怎么做人物百度百科创建编辑技巧

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一、什么是百度百科

百度百科是百度公司推出的一部内容开放、自由的网络百科全书平台。

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二、百科词条的作用:

百科具有权威的定义权,企业或品牌可以利用百科知识的形式进行权威表述; 品牌可以利用百科形式将“历史问题”说清楚,不会被标上广告的标签;

排名占位显著,基本都排在百度搜索前三的位置。

三、百科词条要如何创建?

内容不要太过于广告性质:

比如特意宣传某款产品,虚夸产品的优势,强调公司的优点,这类倾向的内容基本被百度默认为商业范畴,审核很难通过。

文字必须客观真实:

每段文字最好都添加参考资料,另外主客观,不要多次出现我、我们等主观性的词汇。多用第三方的叙述口吻。

参考资料必须可靠:

不免责类的门户新闻站,如人民网、政府网、教育网、新华网等,是百度比较认可的几个站点,可以适量利用这些站上的新闻作为参考资料。

账号等级要尽量高:

高等级账号可以加快审核通过率,特别是一些高等级账号已经完成通过率高于85%。

四、为什么不违反规定,多次创建仍不能成功?

当然大家都以为做到以上几点就能去创建了。百度百科管控的一直都非常严格,基本都会反馈审核不通过,不通过总会给你一个原因,原因总会很多。

如:词条内容缺乏参考资料的佐证;需要出具对应的商标注册证明;内容不符合百科的规定等。

据经验判定,很多时候百度方根本就是乱给的原因,

有的时候不用去修改,多提交几次。 但事实证明,如此反复多次就会发现时间周期长,浪费了多个人力成本。优势是一旦创建成功百科就能一直存在。


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