百度百科怎么做需要注意些什么才能通过审核

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本人在百度各部门工作多年,甚是了解百度的一些内部规则,今天跟大家分享一下百度百科的创建经验。首先要明确一点,百科并不神秘,也不是什么白富美,就是申请一个百度账号,然后编辑你想创建或是修改的词条,最后提交,百度官方审核发现:咦,这个提交的内容还是有据可查的,于是让你通过了,词条更新后你就可以看到你编辑的内容人人都可以看到了。

一、什么是百度百科?

百度百科是百度公司推出的一部内容开放、自由的网络百科全书平台。其测试版于2006年4月20日上线,正式版在2008年4月21日发布,截至201811月,百度百科已经收录了超过1506万的词条,参与词条编辑的网友超过638万人,几乎涵盖了所有已知的知识领域。

“世界很复杂,百度更懂你”,百度百科旨在创造一个涵盖各领域知识的中文信息收集平台。百度百科强调用户的参与和奉献精神,充分调动互联网用户的力量,汇聚上亿用户的头脑智慧,积极进行交流和分享。同时,百度百科实现与百度搜索、百度知道的结合,从不同的层次上满足用户对信息的需求。


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二、为什么要做百度百科?

1、排名优势

百科妹的百度权重是8,Alexa世界排名第5,所以只要是指向正确的百度百科都会有非常好的收录。在网络时代,信息量大且碎片化,百度首页非广告展现位置只有十个,能在有限的位置里占有一个高质量的内容展示位,对于网络品牌的宣传意义十分重大。

2、电子名片

百科妹在互联网的世界里就是一张名片,全方位的介绍主体本身。并且能够及时的做出最新调整,把前沿、真实、全面的内容展现给检索受众。3、形象阵地

百科妹的属性是公正、开放、公信力,权威的百科属性将为主体的品牌形象带来持续的加成和正向的引导。

三、如何创建百度百科?

1、想要搞定一个百科妹,首先要确定百度百科有没有你想要创建的词条,如果已经拥有的百度百科是不能够创建的,只能在此基础上更改添加。那么怎么确定已经拥有的百科呢?在百度百科搜索引擎搜索想要创建的百科名称。

2、如果没有,那么就可以点击"我来创建"来创建自己想要做的百度百科。

3、进入百科创建页面以后,首先进入眼前的是词条分类,选择自己创建词条的相关分类即可。如果没有的话,可以点击新加分类,然后开始编辑词条。

4、想要编辑一个好的百度百科词条,首先要能熟悉编辑百度百科时都能用到哪些工具,新手做百科时一定要详细看清楚工具栏里面的介绍都是有哪些功能,这样做出来的百度浏览的视觉也会不同。

5、百度百科首先填写的是,要创建百科的概述,概述就是用一段简单用语介绍创建词条的大概概述和添加一张明晰的图片。概述一般都是百度百科四级以后才能编辑的百科会员特权,所以新手无须担心。

6、填写正文时有需要的话一定要把目录分级弄清楚,这样能够让阅读百科的人能够清晰的看明白自己想要了解的信息。下面我为大家详细介绍一下百度百科工具栏里面的作用:

7、保存:把编辑好的内容为了避免丢失先保存,可以在自己的账号后台草稿箱里面找到。

8、 撤销:把编辑错误的内容撤销重新做。

重做:把编辑错误的百度百科重新做。

加粗:把编辑百科里面的字体加粗。

斜体:把编辑百科里面的字体变成斜体。

9、标题:

一级目录是百科百科分段的标志。

二级目录是一级目录所包含的。

10、内链:是在编辑百科内容里面的有些文字可以继续扩展阅读。

参考资料:百度百科一切内容都是需要参考证明,参考资料一般都是备案过的网站。

表格:可以在编辑百科内容时插入表格填写内容。

图片:可以在编辑百科内容时插入图片,可以更直接的让阅读者明白,了解想要寻找的内容。

图册:是由数张图片组成,可以在编辑百科内容时插入图册。

地图:编辑地理百科时插入地图可以证明百科内容的真实性。

视频:可以在编辑百科内容时插入视频,可以更直接的告诉阅读者信息。

公式:编辑物理知识百科时可以插入公式,让阅读者更明了。

模板:编辑百科时插入相关模板,可以让百科更清晰明了,并且阅读方便。

代码:一般编辑百科时用不到此项功能,个人认为是为相关专业人士做百科时准备的。

目录:编辑百科内容比较丰富时用百科目录,可以让阅读者从目录中寻找自己想要的知识。

检查:此功能是在编辑百科内容时右侧能够看到,可以提示编辑者百科内容需要都注意什么。

11、最后编辑完自己想要编辑的百科内容时可以点击工具栏右侧先预览,在确定没有问题时可以点击提交。

四、为什么百度百科经常通不过?

百度百科创建现在是越来越难了,曾经有朋友向我咨询说百度百科他从年初做到年尾都没有做到他想象的那样,最终都直接奔溃了,其实百度百科没有那么难创建,只是不了解百科的一些创建规则,还有他的账号等级实在太低,下面我跟大家分享一下百科总是不能通过的八大原因:

1、词条名称必须是专有名词

词条名称可以是公司名称、人名、产品名、品牌、工作室名等,这些都是具有专题概念的名词。另外词条名称不能是符合短语,例如美丽的长城,正确的应该是长城。另外不能从seo的角度去创建词条,虽然搜索量很大,但是不能作为词条名称。

2、创建企业词条建议用企业快速通道

例如北京平安运达搬家服务有限公司,这个就是公司全称,也就是营业执照上的名字。这个词条有的客户会用“北京平安运达搬家公司”来创建,这个是不对的。

3、实事求是,不做虚假宣传

很多人物的内容都是虚假的,特别是模特领域,尤其虚假严重。很多模特创建的百度百科,内容都是自己从互联上搜索组合的。百度百科的内容必须真实可靠,叙事客观,不能是一些夸张的内容。


4、有据可依,不能无中生有

参考资料是必须添加的,无论是创建任何一个词条。如果不添加,绝对不能通过审核。如果是给已经存在增加内容的话,也必须添加对应的参考资料。直接添加内容不添加参考资料,是不能通过审核的。

5、参考资料的权威性很重要

自媒体内容:微博、微信、博客、论坛

用户上传内容:百科、文库

网页内容:标有自媒体来源和免责声明的网页、企业黄页等

以上这些平台都不能作为百科的参考资料

6、提供参考信息资料,认准行业相关的知名网站。

企业产品类:需要经公众媒体传播的资料、工商等主管单位的备案链接。

医疗机构类:须引自国家卫计委(原卫生部)网站文章,或各省卫生厅网站文章;医学专业著作期刊文章。

娱乐人物类:经公众媒体传播的资料,例如:新华网、人民网等。


7、内容含有宣传性质

词条内容不能含有联系方式,包括网址、邮箱、电话、QQ号、微博等。用户在创建或编辑词条时,需要删掉宣传性质的内容。

8、内容与词条主题相关性低

相关的内容,就是能用一个“的”来连接词条名和目录名。一般来说,词条中所介绍的内容层级不应该超过两级。


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